M.A. Sport Management - Final Project

The purpose of the study was to determine sports fans’ consumption patterns via sports mediums such as: TV, cable, HDTV, Web, new digital media, and combined alternatives.

• Exploratory study that gathered data through a custom programmed online survey.
• SPSS statistics program was used to compile statistical results.

A demo and results of the online survey from 2005 is available at:

http://www.thefinnisher.com/capstone/

If you are interested to learn more about my study, please send me a note!

Visit the Graduate Program in Sport Management at California State University, Long Beach.